TIRED EYES COFFEE

I was hired by Tired Eyes to execute the full spectrum of their visual branding. What started with just one character mark quickly became a vast visual language. Our goal was to make this specialty coffee brand feel like the skateboarding brands we grew up with and cherished in the 90’s and early 2000’s (such as Toy Machine, Alien Workshop, Blind Skateboards, and World Industries.)

SERVICES: BRANDING / BRAND CONSULTING / ILLUSTRATION / CHARACTER DESIGN / PACKAGING DESIGN